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ReveNews
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With with the latest release of iTunes, Apple has forayed into social networking. iTunes 10 includes Ping, a built-in social network for music.
With Apple’s recent launch of iAds, a platform that taps into iTunes’ existing user data to let advertisers…
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Look at the latest moves by Amazon, Apple, and USA TODAY, all reported in the past week. They have a commonality that suggests traditional communications are being swept away by a digital tsunami of historic proportions.
Amazon is readying a web-based subscription…
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Yesterday Overstock announced its intention to terminate California affiliates should AB 1625 pass. In a letter to all of its affiliates, Overstock urge opposition to AB 1625 stating that:
There is a measure under consideration in California, likely to be voted on…
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Now that I have your attention, Overstock may terminate its California affiliates tomorrow. The State Legislature is once again considering a bill that would make the Affiliate Nexus Tax law in California. If you are not familiar with this legislation,…
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Attending the yearly conference circuit makes me sometimes feel like conference organizers learned their trade by watching ranchers herd sheep. Rather like little “woolies” shuttled from pasture to pasture, each attendee is branded with the conference tag then guided to…
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Sphinn
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Original Title:' "In Defense of Links, Part One: Nick Carr, hypertext and delinkification"By Scott Rosenberg - co-founder of Salon
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Part two of this three part series focuses on corporate links. ..."These are links placed on pages because they provide some tangible business value to the linker: they cookie a user for an affiliate program, or boost a target page’s Google rank, or aim to increase a site’s “stickiness” by getting the reader to click through to another page."
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As SEO's we view links as a form of digital currency, that can be bought, sold, bartered, or gained through attention manipulation. However for the rest of internet this isn't always the case. Scott Rosenberg makes the argument that for many people links are the updated modern version of footnotes, where an author can provide reference or back up material to support their article.
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If they aren't now, they certainly should be held accountable given the vast majority of the market they control. And the amount of damage this can do to individual and businesses.
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A must-read for every SEO out there - great insight by an excited SEO pro.
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revenuetoday
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